What is your idea of location based technology?

A website giving you details about entertainment near you? an application on your smartphone/iPhone helping you find the nearest point of interest? A social networking site helping you reach out to other professional globally? Or maybe a social networking site helping you meet someone personal?

Location Based Technology is something that is bound to explode, and personally is on a much smaller scale at the moment. With the internet as our lifeline, the need to meet people/know things, and the invention of smartphones like blackberries and iphones you can and should expect something that is an integration of all.

Question is – what is taking so long? Why isnt there a single application that is smart enough to help you find the nearest point of interest, whilst it alerts you and 10 other users around you who match your desired partner profile about you and your common point of interest and yet smart enough to switch to a personal/professional mode to help manage a profile depending on your social atmosphere so people around you know you and can address you depending on your profile? – Well I am sure I am not the only one who concieved this idea and probably there are companies out there working on something like this already.

For now, the question is what does Location Based Technology mean to you and how can you benefit from it?

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There are plenty of articles online with a buzz around location based socializing. I think it would be a good idea to break them down based on category and list of some of the apps out there (please read of old but useful articles I found on tech crunch for these by clicking on the links below):

1. Location Based Dating

2. Location Based Entertainment

3. Location Based Social Networking

Each serving a different purpose and catering to a different demographic – well relatively. Underlying concept being “Location Based”. My previous post was based on a similar premise i.e. we have social networking sites, we have dating sites, we also have sites like Yelp, Yellow Pages, Zagat to help us find what we fancy.

It is not only an emerging market for any one site to offer all of these but it is also a potential market to move this to the mobile sector.

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Can’t really tell when was this published but have a read – Social Serendipity

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The Evolution of Social Media

First we had basic chat channel, then we moved onto targeted dating sites like Match.com and eHarmony.com, followed by social networking sites like Facebook, MySpace, and LinkedIn to name a few. While the online space was growing by leaps and bounds to connect people, we also saw developments of SmartPhones like Blackberry and iPhones.

Today, there are over 75 Million users of Dating websites globally, millions and millions more use networking sites, and yet another sector that uses SmartPhones -with the buzz of Location Based Dating, there is no question that an overlap exists between the usage of online space of chatting, dating, and social networking and the “offline” SmartPhones.

The question is, is this an untapped market yet to develop? Yes! Are there developments taking place in this new industry? Yes!What are they & how will they benefit us? Or will they simply create privacy issues?

I hope to run this blog to discuss such technologies, and its pros and cons and hope it will help us understand this market and its future better.

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